FTC advises Google , Yahoo , others to be clearer in labeling paid search results – PCWorld


The Australian Financial Review

FTC advises Google , Yahoo , others to be clearer in labeling paid search results
PCWorld
Searching online for something like “diet plans,” or “Caribbean vacation,” or of course “iPhone,” is bound to present a slew of results, including ads. Now, the U.S. Federal Trade Commission wants search engines to display those ads more clearly. In a letter to 
FTC to search engines: Make it clear which results are adsCNET
FTC issues new edict to search engines over adsZDNet
FTC Calls for Clear Distinguishment of Ads in SearchesBloomberg
SlashGear -IBNLive -The Australian Financial Review
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Source:FTC advises Google , Yahoo , others to be clearer in labeling paid search results – PCWorld

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